Nielsen ratings expand definition of TV households to include internet-only...
Source: http://www.engadget.com/2013/02/21/nielsen-ratings-expand-definition-of-tv-households-to-include-in/ The Nielsen Company has monitored TV audiences since 1950, but soon it will expand that...
View Articledrag2share: These 5 Mobile Video Data Points Will Blow Your Mind
source: http://feedproxy.google.com/~r/businessinsider/~3/DYf8l-ZfTtQ/5-mobile-video-data-points-2013-7 Mobile video has begun to accumulate scale, and has also turned out to be one of the few types of...
View ArticleWhy Are TV Viewers Watching Ads? Not Because They’re Entertaining
source: http://www.marketingcharts.com/wp/television/why-are-tv-viewers-watching-ads-not-because-theyre-entertaining-35287/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink In an age of...
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